The promoters of a pyramid scheme usually try to recruit you with proposals about what you will win. They may say that you can change your life, quit your job and. Women entrepreneurs are not immune to suggested successes. There may be scammers who call themselves business trainers for women, but in reality it will only drain your money.
You should be careful before hiring a business advisor for women entrepreneurs or outsourcing any work. It's not a pyramid scheme and you can build a sustainable business without having to train other trainers. Instead, you should try to find a job somewhere and start training for that company as an employee or contractor. If you want to watch business videos with Tineke Rensen, you can like Powerful Business Academy's YouTube channel.
When it comes to marketing, most coaches feel like they have to learn every possible tactic to succeed. Well, if you do a quick search on “how to start a life coaching business,” you'll see a lot of articles on how to get certified, create an LLC, and set up your home office. I am not certified as a coach, although I am constantly investing in my growth with time, energy and resources. For the sake of simplicity, I'll include any type of non-sporting training under the umbrella of life training.
A better approach is to discover your coaching archetype and use it to attract customers by focusing on one or two main marketing strategies. Life coaching is not a pyramid scheme because most of the people who invest in it are not other coaches. If you want to be a money coach who truly addresses trauma, privilege, race or identity, I know that there are many people who are willing to be the change they want to see. Then, you read articles like this and get ads from trainers who primarily work with other trainers.
However, this number is misleading, because some coaches earn much more and others barely get by. Because of a psychological phenomenon called an availability heuristic, it's easy to assume that the training examples you see are representative of the industry as a whole. It only takes into account North American coaches (coaches from other countries earn less on average). It's very difficult to commercialize life coaching until it's applied to a specific problem that people want to solve.
It's easy and affordable to start a life coaching business, even if you decide to get certified (and without certification, there are virtually no start-up costs).
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